Teledu Cymru (WWN)
was all but stillborn in September 1962. The Wales Television Association had the backing of prominent Welshmen, and its politico-cultural aims were one reason behind its downfall. The aim was to provide a Welsh language tv channel for the whole of the country. That the station, uniquely in Britain, failed, was down firstly to the ITA, who while reducing their normal charges, were unable to create a single station in Wales, since TWW were already allocated the main centre of population in the Valleys, and Granada established in the far north. It was further stipulated that the company produce 10 hours of original programming per week, a tough demand on a station serving a generally rural area. Further, by the time the station opened only one of the three transmitters promised was in operation, that at Presley (Channel 8). The second station, unmanned, at Arfon (Channel 10) started in early November 1962, followed in 1963 by Moel-y-Parc (Channel 11), but by then the company was in difficulties. A major reason for WWN's failure was their poor management. The directors, in their zeal to provide Welsh tv, appear to have interfered excessively in the day to day running of the station. The senior management in their turn seem to have been dictatorial and at odds with their board. A recipe for disaster.
Three other groups had applied to run the station. The failed bids were from: Television Wales Norwest, fronted by Lord Tenby; Cambrian (North and West Wales) Television- the Marquis of Bute; and Cambrian Television- Lord Ogmore.

The station was opened by Sir Ivone Kirkpatrick (ITA Chairman) on September 14th 1962. Chairman Dr Hayden Williams welcomed guests including representatives of TWW and BBC Wales. The Lord Mayor of Cardiff said the new station would help keep the Welsh language alive. Programmes started at 5.30pm with Croeso, hosted by actor Clifford Evans. He spoke in Welsh and English, stating, "tonight there is a new voice in Wales, the voice of Teledu Cymru." After the ITN News, by tradition broadcast for an opening night from the WWN studio in Cardiff, there followed 55 minutes of original WWN programming, mostly in Welsh. Networked programmes followed, then at 10.40pm a tape of TWW's Crwydro'r Alban, a Journey in Scotland, was screened. The opening night concluded with a WWN film presentation, of the three year old American series Markham.
Monday 27th January 1964 was the day TWW officially took over the Teledu Cymru franchise, a consummation they had long coveted. The fee reported (in Aug 1963) was 250,000. Thus a channel that covered the whole of Wales was born. But the fact is that WWN had been ailing long before that, their final home grown Welsh language programme had been shown live on May 31st 1963. From June of that year, the Welsh language news bulletins were scrapped, and the only Welsh language programmes were all of TWW origin.

WWN background . . A few WWN programmes . . A WWN schedule . . WWN top tens
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Photo: General manager Nathan Hughes, a Welsh speaker, who had been with A-R from July 1955, and then from March 1957 as Deputy Station Manager at TWW.

WWN main studios were in Western Avenue Cardiff (telephone 72364).
Uniquely, its programme journal was produced locally, printed by the Caxton Press Oswestry.

The chairman was Dr B Haydn Williams (Flintshire Director of Education, and Chairman of the Council of the Royal National Eisteddfod). As the station opened he declared that the company was not in the business of "amassing large profits for themselves." Certainly that prediction proved accurate. The company was aiming to produce programmes of a high standard to "not only refect life in Wales and encourage Welsh talent, but would contribute towards unifying Wales culturally and socially."
He repeated, "noone is going to make a fortune, both by reason of the nature of the concession, and the capital structure of the company." The 19 directors held only 10% of the capital of 300,000. Over 1,000 ordinary Welsh people held shares of 100, 200, or 300.
Weekday programmes would be as follows:
from 6.05pm to 7pm News in Welsh and English and a 35 minute programme of discussion, sport etc reflecting Welsh life.
from 10.40-11.10pm weekdays, TWW programmes shown by them at 4.30pm.
other variations from the network "as are considered to better meet the needs of Wales."

John Baxter of TWW stated, possibly through gritted teeth, "we welcome this extension of ITV coverage to West and North Wales and the opportunity it gives for a greater part of the principality to be covered by the ITV service. TWW wish the new company every success and will continue to offer full co-operation for the benefit of Wales as a whole."

WWN's initial market from the one transmitter in operation was 595,000 homes. At its peak, just over a million homes were reached

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Welsh language series:
Yn Llwybrau- a religious series
Pawb A'I Bethau- edition of May 28th 1963 on Rev E Tegla Davies
Heno I'R Plant children's series. On May 29th 1963 at 6.15pm it included Anturiaethau Twdl (The Adventuires) of Twdl, Oriel Y Plant (Children's Gallery), and Camera
Golwg Ar Gymru - interviews with important Welsh people

Other series:
Moment for Melody- a Monday to Friday 10 minute slot at 6.50pm featuring songs by singers such as Myron Williams, Meredydd Evans, Trevor Hill (organ), and Richard Rees. Director: Havard Gregory
Welsh Sportlight with Barri Haynes
SouthWesterly- on May 31st 1963 Kenneth Griffith talked to T Glynne Davies about his early career in Tenby. Director: Hugh Salisbury

WWN documentaries:
Our Neighbours- The Irish (February 11th 1963)
This Teledu Cymru documentary was filmed in Eire and directed by Ernest Byrne. It showed the ancient history of the republic and its place in the world today. In the company's Cardiff studios, distinguished guests then discussed issues raised.
This had been planned as a series of six, but whether any further were made, who knows? Publicity suggested others to be made in 1963 would feature Belgium, France, Italy, Germany, and "probably" the United States
A Festival of Arts (Mar 10th 1963)
A Teledu Cymru preview of University of Aberystwyth's Annual Festival of the Arts, with Peter Anthony Walton secretary of the festival, Alderman Clifford Knight mayor of Aberystwyth, and Dr Thomas Parry principal of the university. Interviewer: Barri Haynes. Director: Ernest Byrne
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TAM ratings for WWN area w/e 14 Oct 1962
1 Coronation Street (Oct 10) 50%
2 Here's Harry (BBC) 48%
3 Maigret (BBC) 44%
4 London Palladium Show 43%
5= Amateur Boxing (BBC) 42%
5= Armchair Theatre
7= Sportsview (BBC) 39%
7= Comedy Hour
9= This is Your Life (BBC) 38%
9= Double Your Money
9= Dr Finlay's Casebook (BBC)
9= It's a Square World (BBC)

TAM ratings for WWN area w/e 21 Oct 1962
1 Sportsview (BBC) 50%
2 Zero One (BBC) 49%
3= Here's Harry (BBC) 45%
3= This Is Your Life (BBC)
5 Drama 62 A Chance In Life 44%
6= Maigret (BBC) 43%
6= Ward 10 (Oct 19)
6= London Palladium
9 On Safari (BBC) 42%
10= Z Cars (BBC) 41%
10= Double Your Money
10= Black and White Minstrels (BBC)

TAM ratings for WWN area w/e 28 Oct 1962
1 Here's Harry (BBC) 50%
2 Coronation St (Oct 24) 48%
3 This Is Your Life (BBC) 45%
4 Double Your Money 44%
5= Take Your Pick 42%
5= Blackpool Circus (ATV)
7 Maigret (BBC) 41%
8 Songs of Praise (BBC) 40%
9= Panorama (BBC) 39%
9= Zero One (BBC)
9= Ken Dodd Show (BBC)

TAM ratings for WWN region w/e 11th Nov 1962
1 Miss World (BBC) 68%
2 Labour Party Political (Nov 7) 58% (WWN 29%)
3 Double Your Money 53%
4 Festival of Remembrance (BBC) 48%
5 This is Your Life (BBC) 45%
6= Here's Harry (BBC) 44%
6= Take Your Pick
8 Coronation St (Nov 7) 43%
9= Maigret (BBC) 42%
9= Professional Boxing (BBC)
9= London Palladium
9= Armchair Theatre

TAM ratings for WWN region w/e 18th Nov 1962
1 Conservative Party Political (Nov 14) 53% (WWN 24%)
2 Take Your Pick 49%
3 Billy Cotton Show (BBC) 47%
3= Songs of Praise (BBC)
5 Dixon of Dock Green (BBC) 46%
6 Bronco (BBC) 45%
7= Here's Harry (BBC) 43%
7= Double Your Money
9= Laramie (BBC) 42%
9= London Palladium Show
9= Meeting Point (BBC)

TAM ratings for WWN area w/e 26 Jan 1963
1= Take Your Pick 48%
1= Dixon of Dock Green (BBC)
3 Steptoe and Son (BBC) 46%
4 Dial Rix (BBC) 45%
5 London Palladium Show 44%
6= Try for Ten (TWW) 43%
6= Double Your Money
6= Drama '63 This is Not King's Cross
9 Z Cars (BBC) 42%
10= This is Your Life (BBC) 41%
10= Emergency Ward 10 (Jan 25th)

WWN area TAM ratings w/e 17 Feb 1963
1 Steptoe and Son (BBC) 59%
2 Labour Party Leader (BBC) 52%
3 Going My Way (BBC) 50%
4= This is Your Life (BBC) 49%
4= Take Your Pick
4= Black and White Minstrels (BBC)
7= The Lucy Show (BBC) 48%
7= Double Your Money
9= The Rag Trade (BBC) 47%
9= Ser-Y-Siroedd (BBC)

WWN area TAM ratings w/e 3 Mar 1963
1 Labour Party Political 57% (WWN share=35%)
2 Double Your Money 51%
3 Try for Ten (TWW) 48%
4 The Lucy Show (BBC) 47%
5 Eric Sykes (BBC) 46%
6 Ser-Y-Siroedd (BBC) 45%
7 Dixon of Dock Green (BBC) 44%
8= What's My Line (BBC) 40%
8= Coronation Street (Feb 27th)
10= Discs a GoGo 39%
10= The Stag (BBC)

WWN area TAM ratings w/e 24 Mar 1963
1 Conservative Party Political 61% (WWN share= 17%)
2 The Lucy Show (BBC) 60%
3 Eric Sykes (BBC) 52%
4 Ser-Y-Siroedd (BBC) 47%
5 Eurovision Song Contest (BBC) 46%
6 Your Life in Their Hands (BBC) 45%
7 Dixon of Dock Green (BBC) 43%
8= This Is Your Life (BBC) 42%
8= Z Cars (BBC)
8= Moonstrike (BBC)
8= London Palladium Show

WWN area TAM ratings w/e 7 Apr 1963
1 The Budget: The Opposition 58% (WWN share= 24%)
2 The Budget: The Chancellor 52% (WWN share= 21%)
3 The Lucy Show (BBC) 44%
4= Eric Sykes (BBC) 40%
4= Panorama (BBC)
4= Take Your Pick
7 Harry Secombe Show 39%
8 Double Your Money 38%
9= Coronation St (April 1) 37%
9= Moonstrike (BBC)

WWN area TAM ratings w/e 21 Apr 1963
1 Billy Smart's Circus (BBC) 56%
2 The Good Old Days (BBC) 44%
3 Here's Harry (BBC) 42%
4= Jane Eyre (BBC) 40%
4= Rejoice and Sing (BBC)
6= The Third Man (BBC) 37%
6= Perry Mason (BBC)
8= Z Cars (BBC) 36%
8= A Little Bit of Gold (BBC)
8= Take Your Pick

WWN area TAM ratings w/e 19 May 1963
1 The Lucy Show (BBC) 51%
2 Liberal Party Political 49%
(WWN share=28%, BBC 21%)
3 Emergency- Ward 10 (May 17th) 45%
4 Take Your Pick 44%
5 London Palladium 43%
6 77 Sunset Strip 39%
7 Try for Ten (TWW) 38%
8= Double Your Money 36%
8= Night of the Leopard (ATV play)
10 This Is Your Life (BBC) 35%

WWN area TAM ratings w/e 9th June 1963
1 Coronation Street (June 5) 33%
2= Double Your Money 31%
2= Heddiw (June 9- BBC)
4 Emergency- Ward 10 (June 7) 30%
5= Coronation Street (June 3) 29%
5= This Week
5= Take Your Pick
5= London Palladium
9 The Truth About Alan (ATV) 28%
10= The Lucy Show (BBC) 25%
10= Crane
10= Urdd Eisteddfod (June 7- TWW)

WWN area TAM ratings w/e 23rd June 1963
1 Sportsview (BBC) 51%
2 Conservative Party Political 48% (WWN share 10%)
3= The Lucy Show (BBC) 41%
3= Zero One (BBC)
5 London Palladium 37%
6 Coronation Street (June 17) 36%
7 Panorama (BBC) 35%
8 Armchair Theatre 33%
9= Kenneth McKellar (BBC) 31%
9= Compact (BBC)

WWN area TAM ratings w/e 30th June 1963
1 Labour Party Political 48% (WWN share 19%)
2 Steptoe and Son (BBC) 38%
3= The Lucy Show (BBC) 34%
3= The Tunnel (BBC)
3= The Good Old Days (BBC)
6= Z Cars (BBC) 33%
6= Perry Mason (BBC)
8= Coronation Street (June 24) 32%
8= Compact (June 27 BBC)
8= Here's Harry (BBC)
8= More Faces of Jim (BBC)
8= Wagon Train (BBC)
8= Station West (BBC)

WWN area TAM ratings w/e 7th July 1963
1 The Lucy Show (BBC) 32%
2 Coronation Street (July 1) 31%
3= Summer Spectacular 30%
3= Lorna Doone (BBC)
5= University Challenge 29%
5= No Hiding Place
5= Z Cars (BBC)
5= Ward 10 (July 5)
9= Ward 10 (July 2) 27%
9= Coronation Street (July 3)
9= Alfred Hitchcock Hour
9= Compact (July 4 BBC)

WWN area TAM ratings w/e 14th July 1963
1 Steptoe and Son (BBC) 36%
2 Try for Ten (TWW) 34%
3 Coronation Street (July 10) 31%
4= Coronation Street (July 8) 30%
4= The Lucy Show (BBC)
6= Hong Kong 29%
6= Taxi (BBC)
6= Ward 10 (July 12)
6= 77 Sunset Strip
10= University Challenge 28%
10= Hugh and I (BBC)
10= Bonanza
10= Roy Castle Show

WWN area TAM ratings w/e 28th July 1963
1 Try for Ten (TWW) 34%
2 International Horse Show (BBC) 33%
3 Steptoe and Son (BBC) 32%
4= Coronation Street (July 22) 31%
4= Professional Boxing (BBC)
6= Hong Kong 29%
6= The Four Just Men
6= No Hiding Place
9= Ward 10 (July 23) 28%
9= Coronation Street (July 24)
9= ATV Play: A Well Dressed Man

WWN area TAM ratings w/e 4th Aug 1963
1 Hong Kong 32%
2 Steptoe and Son (BBC) 30%
3= Coronation Street (July 29 and 31 ) 29%
5 Bonanza 28%
6= Love Story 27%
6= Compact (BBC Aug 1)
6= Checkmate
6= The Snug (ABC play)

WWN area TAM ratings w/e 11th Aug 1963
1 Zero One (BBC) 43%
2= Steptoe and Son (BBC) 39%
2= This Is Your Life (BBC)
4 Coronation Street (Aug 7) 33%
5= Emergency- Ward 10 (Aug 9) 31%
5= In The News (TWW)
7= Eisteddfod (BBC Aug 6, 2.30pm) 30%
7= Bonanza
7= The Odd Man
10 Morecambe and Wise Show 29%

WWN area TAM ratings w/e 18th Aug 1963
1 Emergency- Ward 10 (Aug 16) 37%
2= Coronation Street (Aug 12) 33%
2= Compact (BBC Aug 15)
4= Zero One (BBC) 32%
4= Ready Steady Go!
6= Dick Powell Show (BBC) 30%
6= The Odd Man
6= Pig In The Middle (BBC)
9 Bonanza 29%
10 Perry Mason (BBC) 28%

WWN area TAM ratings w/e 25th Aug 1963
1 Coronation Street (Aug 19) 33%
2= Hong Kong 32%
2= Coronation Street (Aug 21)
2= Professional Boxing (BBC)
2= Bonanza
6 Ward 10 (Aug 23) 31%
7= The Odd Man 29%
7= Lorna Doone (BBC)
9= University Challenge 28%
9= Professional Boxing (TWW)
9= Zero One (BBC)

WWN area TAM ratings w/e 13 Oct 1963
1 Bertram Mill's Circus (BBC) 46%
2= Z Cars (BBC) 43%
2= London Palladium Show 43%
4= Coronation Street (Oct 7th) 41%
4= Coronation Street (Oct 9th) 41%
4= Take Your Pick 41%
7= Dixon of Dock Green (BBC) 40%
7= Armchair Theatre 40%
9 Emergency Ward Ten (Oct 11th) 38%
10= Dick Powell Theatre (BBC) 37%
10= MacMillan Special (BBC) 37%

WWN area TAM ratings w/e 27 Oct 1963
1 London Palladium 45%
2 Dixon of Dock Green (BBC) 43%
3 Coronation Street (Oct 21) 42%
4 The Prime Minister (BBC) 40%
5= Double Your Money 39%
5= Take Your Pick
7= Harold Wilson (BBC) 38%
7= Z Cars (BBC- Oct 23)
9 Maigret (BBC) 37%
10= Dick Powell Theatre (BBC) 36%
10= Take a Letter

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WWN area TAM ratings w/e 3 Nov 1963
1 Labour Party Political (BBC) 45%
2 Dixon of Dock Green (BBC) 44%
3 Coronation Street (Oct 30) 43%
4= Coronation Street (Oct 28) 42%
4= Take Your Pick
6 A Question of Guilt (ATV) 40%
7= Double Your Money 39%
7= London Palladium
9= The Defenders (BBC) 37%
9= Take a Letter
9= Juke Box Jury (BBC)

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TAM ratings for WNN area w/e 8 Dec 1963
1 Take Your Pick 48%
2 Juke Box Jury (BBC) 46%
3= The Good Old Days (BBC) 45%
3= Dixon of Dock Green (BBC)
5 Coronation Street (Dec 4th) 44%
6= Coronation Street (Dec 2nd) 43%
6= Dickie Henderson Show
6= London Palladium Show
9 This Is Your Life (BBC) 42%
10= Double Your Money 41%
10= Leave All Hope Behind (ATV play)

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Teledu Cymru Programmes Thurs May 30th 1963
2.15 Epsom Summer Meeting
4.30 Interlude
4.40 Birthday Club *
4.45 Small Time with June Thorburn and Muriel Young
5.00 Criss Cross Quiz champion Michael Moss of Middlesex
5.25 The Adventures of Sir Lancelot The Queen's Knight +
5.55 News
6.05 Y Newydd, Y Tywydd *
6.15 Golwg Ar Gymru - Cassie Davies talks to Emyr Curry Jones *
6.40 News of Wales, Weather Forecast
6.50 Moment for Melody Myrion Williams sings Y Gog Lwydlas, and Saint Athan *
7.00 Double Your Money
7.30 Bootsie and Snudge The Maze
8.00 International Professional Boxing from Glasgow
9.00 ITN News
9.15 This Week
9.45 Alfred Hitchcock Hour Don't Look Behind You
10.40 The Vise Murder of a Ham +
11.05 Close down
Notes: * Teledu Cymru Production. + Teledu Cymru Presentation
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